ACICO Hotels launches its new luxury brand Nassima Royal in the heart of Dubai. ACICO Hotels launches its new luxury brand Nassima Royal in the heart of Dubai.

Situated in the emirate of Dubai, ACICO Hotels launches new luxury brand Nassima Royal.

At a press conference in Kuwait, ACICO Hotels launched its new luxury brand Nassima Royal, situated in the heart of Dubai.

ACICO Hotels chief operating officer Eng. Nabil Al-Khaled defined the project as "the core investment of the group in the Emirate of Dubai".

He added that: "the entry into the luxurious hospitality market came after detailed feasibility studies and an analysis about the future growth in tourist travel trends".

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The project came due to an increase in the number of tourists within the region rising to more than 12 million in 2014 as stated by the Department of Tourism and Commerce Marketing.

The Nassima Royal Brand represents a lifestyle experience focusing on design, cuisine and a refined level of hospitality in addition to offering high levels of service, delivered by brand ambassadors.

ACICO Group is keen to invest and grow within the Gulf Region in search of high yielding investment opportunities in stable markets such as those already achieved in Dubai and Fujairah.

Established in 1990. ACICO is a listed company with a broad real estate portfolio including properties in Dubai and Fujairah.