After announcing the project in 2014, the Alila Salalah is back on track, with construction having started on the new hotel.
Alila Hotels & Resorts regional vice president and Alila Jabal Akhdar acting general manager Julian Ayers told Hotelier that the 110-key hotel is "currently just starting construction".
He continued: "We are hoping that in around 20-24 months, we should be able to launch [the hotel]."
The Salalah hotel is located on the beach, which will "contrast quite nicely" to the existing Alila Jabal Akhdar, which is nestled in the mountains.
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Ayers revealed that while details had yet to be finalised, the Alila Salalah will have around three F&B outlets, modestly sized conference and banqueting facilities, and a spa.
He declined to reveal other projects in the region, simply telling Hotelier Middle East: "Not that we can talk about."
The Alila Salalah is being launched with the Oman Investment Fund (OIF).
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