The H Hotel and Resort Management Company has officially launched the “H Hospitality Collection” under which all its resorts will operate.
The global development of the H Collection is set to take place over the next five years, which includes H Montenegro, H Sri Lanka and H Abu Dhabi.
Regional director and The H Dubai general manager Kevork Deldelian told Hotelier Middle East that the hotel in Abu Dhabi “is being built with the feel and spirit of a traditional dhow”.
The property in UAE's capital is expected to open in 2018, and will offer 120 keys. It is located by the waterfront near the Emirates Palace hotel.
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Deldelian also said the firm was announcing the H Hospitality Collection at Arabian Travel Market 2016. “Why [is it called a] collection? That is due to the fact that from a brand perspective, we would like to go into the market with our properties differentiated,” said Deldelian.
The properties will be totally different, according to Deldelian, where properties can include a city tower hotel like The H Dubai or a resort, such as the H Resort Beau Vallon Beach, Seychelles.
“We’re not going into the lines of a cookie cutter concept. It can look different; every property will stand alone, while still under the collection,” he added.
Deldelian revealed: “We’re looking seriously at the UK and the US. And we are very keen about GCC, and even more properties in the UAE.”
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