The Ajman Tourism Development Department (ATDD) has announced that the emirate earned US $54 mn (AED200 million) in tourism revenues from a total of 272,021 visitors in the first half of 2016.
Whereas, tourism revenues from April to June (Q2) 2016 reached $25 mn (AED92 million), 11% higher compared to the same period in 2015.
Total guests for the period are 129,617 – up from 119,376 in 2015.
Occupancy rate for the second quarter was reported at 63% for hotels while hotel apartments registered 68% occupancy.
Ajman Tourism general manager HE Faisal Al Nuaimi said: “The increase for the second quarter of 2016 may be minimal but it is still a significant increase because when combined with the revenue of the first quarter, the result is very encouraging.
“Factors such as the fall in oil prices, currency fluctuations and geopolitical situation are impacting industry performance but as the report indicated, the numbers of visitors are picking up which means tourists view the UAE as a safe destination with our stable and economic environment and a diverse range of offerings that attract both existing and potential markets,” he added.
Guest nights for the second quarter reached 293,512 with majority of the guests staying at four- and five-star hotels along with superior and standard hotel apartments.
Local tourists still top the emirate’s guests followed by visitors from Asia and Africa, other Arab countries and GCC nationals.
European nationals, Americans and Russian visitors comprised more than 30,000 of the total guests.
With the addition of three furnished apartment buildings to the inventory, Ajman has 39 establishments with total 3,392 hotel rooms and units and 5,737 beds.
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