Swiss-Belhotel will expand in Bahrain Swiss-Belhotel will expand in Bahrain

Swiss-Belhotel International (SBI) will triple its inventory of rooms in the Kingdom of Bahrain this year with the opening of two new hotels already under development.

Grand Swiss-Belresort Seef, a 189-key five-star luxury resort will be ready by the last quarter of the year and there is a new residences property in Juffair on final stages of being branded as Swiss-Belresidences which will open doors in December 2017.

These two new properties will be joining the existing Swiss-Belhotel Seef.

Swiss-Belhotel International chairman and president Gavin M. Faull said in a statement: "We are pleased to expand our footprint in Bahrain where we have enjoyed great success with our flagship property Swiss-Belhotel Seef.

"The new developments are in line with our multi-brand growth strategy and reinforce our commitment to Bahrain where we continue to see a strong demand. We look forward to a long-term partnership with our valued owners and associates."

Laurent A. Voivenel, Swiss-Belhotel International’s senior vice president, operations and development for the Middle East, Africa and India, said: “The tourism industry in Bahrain is growing rapidly with the Kingdom expecting to welcome 15.8 million annual visitors by 2018. This has significantly pushed the demand for quality hotels. We understand the needs of our customers and are confident both Swiss-Belresidences Juffair and Grand Swiss-Belresort Seef will perfectly complement our existing hotel in Bahrain, as well as supporting our wider expansion plans and growth strategy in the region as a whole by diversifying our product offering."

Voivenel also told Hotelier that the brand has 3,500 rooms in the pipeline for the Middle East.

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