Hilton has launched a new initiative called 'Thrive@Hilton' to focus on its team members' well-being.
In a public statement by Hilton president and CEO Christopher Nassetta, the operator has re-affirmed that its team members are its "greatest asset".
In the statement, Nassetta said: "Increasingly busy schedules, the endless political news cycle and digital device overload all make it more and more challenging to maintain our energy. The burnout, fatigue and stress that result are real problems for business. In fact, job stress costs U.S. industries more than $300 billion each year."
He pointed out that in the last two years, the company has launched benefits for its team members including parental leave and adoption assistance, boosted travel perks, and focused on continuing education and career development programmes.
These investments, the statement revealed, has seen corresponding rising guest satisfaction scores and parallel growth in customer base. "Greater guest satisfaction and loyalty has, in turn, led to market expansion with nearly one new Hilton property opened around the world per day in 2016. Seeing this confirms our belief that having Team Members thrive at work and at home isn't just thoughtful business, it is smart business that leads to sustainable high-performance," he said.
Speaking about the launch of the new initiative, Nassetta said: "We are launching a new value proposition - Thrive@Hilton - to help our Team Members understand our people programs and flourish in every area of the business, from corporate to hourly, from the front desk to back-of-house. Working with the experts at Thrive Global, we will strive to help Team Members feel more resilient, focused and optimistic about their work, which we believe will support our company's continued success.
"Thrive@Hilton will help us to truly evolve the way we work to create space for what matters: inspiration, creativity and meaningful connections. Through new initiatives like building in time to recharge during the workday, sabbaticals and modern tools for increasing recognition, we will enable our Team Members to grow and flourish in body, mind and spirit."
Thrive Global founder and CEO Arianna Huffington commented: "I'm thrilled to be partnering with Hilton. Those who are charged with looking after the well-being of others - including the millions who work in the hospitality industry - are especially vulnerable to stress and burnout. But Hilton has been a global leader in proving that prioritising the well-being of employees is the surest route to sustainable growth. With Thrive@Hilton we'll be able to build on that success and ensure that all Hilton team members continue to thrive."
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