Hilton has appointed Kellyn Smith Kenny as senior vice president and chief marketing officer.
Effective January 29, 2018, Kenny will oversee the enterprise marketing strategy for the company and its portfolio of 14 brands.
Kenny has cross-industry and strategic marketing experience developed in consumer, competitive, and service-focused executive roles. As vice president, marketing at Uber, she led interdisciplinary marketing for the company in the US and Canada. As senior vice president, marketing at Capital One, Kenny led marketing and brand strategy for the consumer banking division. While at Microsoft, she oversaw consumer-facing and retail marketing efforts in various store, consumer, and B2B roles.
Kenny holds an MBA from the Kellogg School of Management at Northwestern, and a BA (Economics) from Colgate University. She will be based in Hilton's global headquarters in McLean, Virginia and report directly to Jon Witter, chief customer officer.
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