Ruge says beverage monopolies are bad for the market. Ruge says beverage monopolies are bad for the market.

Suppliers entering the Bahraini beverage market, the industry has suffered at the hands of supplier monopolies, according to one F&B professional.

The Diplomat Radisson Blu Hotel Residence and Spa, Bahrain, director of food and beverage Igor Ruge explained: “In Bahrain we have a few suppliers and each supplier has its own brands; in this respect they are holding a monopoly over their brands.”

Ruge cited mineral water as a prime example, asserting that each brand was linked to a certain supplier.

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“It becomes a ‘take it or leave it’ situation — the point is that the supplier dictates the price you have to sell drinks at,” he said.

However Ruge added that he felt the industry was moving in the right direction, with a greater selection of products becoming available as customers seeking more variety moved away from classic brands.