GDS provider Amadeus has commissioned a report looking into the potential for the Middle East to become the world’s dominant travel hub.
The report, to be conducted by Insights Management Consultancy and h2c Consulting, will cover the GCC and include assessments of the airline, travel agency and hotel sectors.
It will span interviews with senior business figures as well as industry bodies and government officials and be launched in Q2.
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The idea behind the report is to review current and future economic prospects for the region in terms of its positioning as a global travel hub.
It will consider the infrastructure and technology requirements as well as the business, social, cultural and environmental impacts, while the role of government, regulators and industry bodies will also be examined closely.
The importance of the GCC for worldwide travel will be analysed, particularly in comparison with other emerging hubs such as those in Asia and the potential for growth will also be reviewed against the impact of the recent economic down turn.
“Across the region there are so many important players involved [in the travel industry] and many complexities to address that we thought it was important to help draw all the threads together to enable a clear view to be obtained,” said Amadeus vice president MENA Antoine Medawar.
“It is also particularly timely to make this review now in light of the impact of the economic downturn. It will help us take a fresh look,” he added.
He called on any industry representatives willing to make a contribution to the review to get in touch.
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