SIGNORIA HOSPITALITY
Despite starting life as a retail product manufacturer for the luxury market, Signoria Hospitality moved into the hospitality segment and began producing products to meet differing demands within the market.
According to GCC sales manager MS Bipin, Signoria understands the diversity in customer tastes and says that the firm currently has a focus on business guests at hotels.
“Business guests are larger in number compared to tourists in the Middle East, and these busy people are more concerned about bedding than other luxury amenities in a hotel,” explains Bipin.
“This situation led the Middle East hoteliers to adopt higher specification beddings; for example many hotel chains upgraded to 300TC bed linen in their Middle East properties when compared to their American and European properties.”
Bipin cites the example of Banyan Tree Al Wadi, which uses 600TC dobby design bed linen.
Contact: Signoria Hospitality
Web: www.tuscanylinen.com
Product highlights
Best sellers: Signoria’s single-pick construction bed linen uses yarns manufactured from long-staple Egyptian cotton, which enables the company to provide a one-year replacement warranty for any manufacturing defects.
Top tip: Selection of any linen or bedding item at a hotel needs proper coordination and consideration from the purchasing manager, the housekeeping manager and the laundry manager.
Advertisement
RESTONIC
Restonic has been supplying mattresses for more than 60 years and the company remains focused on offering quality bedding products, ranging from budget offerings to the latest luxurious creations.
Restonic sales manager Sameer Ahmed says one of the major trends he has witnessed in the past few years is a rise in interest from hotels in investing in high-quality pocket spring beds.
Ahmed says many hotels are opting for these models in order “to differentiate themselves from competitors and because they expect a good return on investment”.
From its state-of-art factory in Jebel Ali, Restonic is able to cater to the growing demand from new hotel developments in the region as well for existing hotels.
“We give our clients a personal touch and work on samples to help them understand the benefits of a good mattress; this generates a sense of confidence in the customer,” explains Ahmed.
“Restonic has a longstanding tradition of research and innovation,” he notes.
“Our emphasis is on delivering high-quality sleep products in the region, engineered to the needs of the customers.
“We have designed mattresses with pocket spring, plush top and non flip mattress, memory foam and latex combinations,” concludes Ahmed.
Contact: Restonic
Web: www.restonic.ae
Product highlights
Best-sellers: Loveland Pillowtop non-flip mattress and Crystal, which both feature quality pocket spring units.
Top tip: Hotels should ensure high-quality beds offer comfort, durability and an extended warranty of up to 10 years, for a reasonable return on investment and value for money.
Search our database of more than 2,700 industry companies
