Tulsidas Lalchand has taken the first step in its gourmet line expansion strategy for 2010, with the introduction of new oil additions to the La Tourangelle range.
The oils come in fifteen different flavours ranging from White Truffle to Pistachio, with the brand’s best sellers currently stocked in Spinney’s outlets.
Tulsidas Lalchand marketing manager Punit Bhatia said: “Spinney’s has been very supportive. We have also started supplying to a few five-star properties after the chefs tried and tasted these oils.
“Chefs who are looking for new samples can contact us directly and we can happily deliver the samples to them,” he added.
The supplier’s gourmet expansion will continue with three new brand launches in the near future.
Tulsidas Lalchand is also planning an online e-commerce website called www.gourmetpoint.com, providing information on new products not yet stocked by retailers.
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