1. HootSuite: www.hootsuite.com [FREE]
Hootsuite is a social media dashboard allowing hotels to monitor, respond and manage their social media accounts form a single online website. The platform allows companies to utilise the built-in link shortening and tracking, as well as providing the ability to be able to pre-schedule posts at a time of convenience. Its inbuilt reporting functionality provides a great way for hotels to be able to see what is working for them across their different social media accounts.
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