10 COMPANY FOCUS: Entiretec & Rotana
With the vision of centralising all IT services and solutions, Rotana decided in 2012 to begin a long term strategic relationship with Entiretec.
The chain adopted Entiretec’s tailor made Managed Service concept, which includes the centralised management of all group wide services in terms of network infrastructure, security, management as well as internet access and communications. This gives Rotana the ability to adapt its own IT infrastructure in the future.
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The objective of this group wide project at Rotana was to implement a platform in order to enable private services to be offered via a SaaS model within a private cloud.
The primary focus was the implementation of a centralised High Speed Internet Access profile management system, a two-node approach for the guest related information sitting in two data centres.
A major achievement of the project was the centralised guest management portal — a Rotana-branded landing page in the corporate design with no vendor presence or advertising.
It also gave Rotana the opportunity to gain new revenue with bespoke billing models from a centralised platform, cost savings due to streamlined solutions throughout the chain, and a much higher guest satisfaction due to a ‘single sign on’ environment.
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Feb 5, 2013 , Singapore
Hi Dilip, i thought your comment was pretty interesting. I agree with you that hotels needs to start implementing more tools and technology to improve guest satisfaction. Also, Thanks for the tip on the Geteco tool you mentioned in your comment. I just visited their website and I must add that it...
Jan 23, 2013 , Singapore
An interesting read. Hotels consider guest satisfaction as one of the most important aspects within the hotel industry. There have been an emergence of tools and gadgets that have come up in recent times for hotels to use to better equip themselves for improving guest satisfaction levels. Being i...