Kempinski Hotels has installed new software across its portfolio of 80 properties that will allow it to optimise revenues by upselling to its guests with a range of customised upgrades and offers when they book directly on Kempinski's website.
Kempinski says the agreement with Nor1's for its eStandby Upgrade software will give millions of its customers upgrades to enhance their stay, which includes deals on suites, spa treatments, and other hotel services.
Roll out of the eStandby 'upselling' software will begin immediately at various Kempinski properties including its Emirates Palace Abu Dhabi in the Middle East along with the Stafford London by Kempinski, the Kempinski Grand Hotel des Bains in St. Moritz and Hotel Adlon Kempinski Berlin.
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Kempinski Hotels’ vice president digital strategy and distribution, Riko van Santen said: “This agreement underscores Kempinski’s commitment to our guests and to innovation. Nor1’s dynamic, data-powered upsell offers are as unique as every Kempinski hotel, and tailor-made for each of our guests who expect excellence and value individuality.
Nor1 founder and CEO, Jason Bryant added: “Our pledge to our hotel partners is to improve guest interactions from the time a reservation is confirmed through the completion of a guest’s stay. We take a data-driven approach to engineering meaningful and targeted communications that drive long-term loyalty.”
Kempinski will also integrate the enterprise-level FrontDesk Upsell program at its properties in the following months, which will streamline the service giving to guests at check-in.
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