Marketing manager Sudarshan Rai reveals the latest news from Dubai Furniture Manufacturing Company LLC

When was your company established?
Dubai Furniture Manufacturing Company LLC was first established in 1983. We are a part of Arenco Group which has diversified business interests into real estate, furniture, car rental, hotels, lighting etc.

What services do you offer?
We are into the manufacturing and marketing of beds, mattresses and all bedding accessories. We have the license for manufacturing and marketing King Koil and Serta branded products in the Middle East and India.

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What new products have you launched recently?
We have recently launched the iCollection By Serta which is a unique cool action gel infused visco foam mattress. Another unique product that we have launched is the ‘Transformer Bed’; a sofa that transforms into a bed with a unique Italian mechanism.

What does the hotel industry have to look forward to from DFMC in 2013?
During this year’s Hotel Show we will be launching two new collections under our Serta and King Koil brand that will offer consumers a technologically superior product developed with Gulf climatic conditions in mind.

What do you offer above and beyond customer expectations?
We conduct training programmes for house-keeping staff so that they are made aware of the tips on mattress maintenance. We also check the condition of mattresses supplied by us at least once a year so that potential problems are identified.

How can hotels contact you?
Hotels can contact via email at dfmc@emirates.net.ae, call +971 4 8853929 or visit our website at www.mattress-leader.com.