Kempinski Hotels has partnered with Alfardan Hospitality for the second time to bring the Marsa Malaz Kempinski – The Pearl, Doha to Qatar.
The private island development spanning over 500,000 sq.ft will open in quarter four of this year and is set to “go beyond five-star luxury”.
Omar Alfardan, President and CEO of Alfardan Group, said: “Marsa Malaz Kempinski - The Pearl, Doha will truly set itself as an iconic waterfront destination reflecting the true splendor of Doha; enhancing the international reputation of Qatar as a fast-emerging luxury tourist destination. We are proud of this accomplishment, to develop a world-class luxurious destination in Qatar, coinciding with the Qatar Tourism Authority’s Strategy and to be in line with the long-term economic development strategy of the Government in enhancing Tourism in Qatar thereby attracting more and more visitors to the country from various corners of the globe.
“Our promise to deliver unique properties famous for quality, luxury and excellence has been known throughout our venture into hospitality developments, as we aim to create unforgettable destinations and exceptional experiences for residents and visitors of Qatar.”
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According to a statement, the hotel concept is aimed at blending Arabian hospitality with a Venetian concept with the architecture of the external façade and the interiors set to make the hotel a “true iconic destination like no other in the region”.
Kempinski Hotels and Alfardan Hospitality previously collaborated on the development and management of Doha’s tallest hotel tower, the Kempinski Residences and Suites.
The development of Marsa Malaz Kempinski comes in line with the recently announced strategy of the Qatar Tourism Authority to position Qatar as “a world-class hub with deep cultural roots”.
This is part of the Qatar National Vision 2030 and the National Development Strategy 2011 -2016 which sets an ambitious plan for the country’s growth in the tourism sector.
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