Burj Al Arab Burj Al Arab

Jumeirah Group has launched a social media contest which will see 10 Instagram users given the opportunity to win a luxury stay at its Burj Al Arab hotel in Dubai.

From June 8-12, Instagram users are being encouraged to capture an image of what they think is the most beautiful destination and post it to the social media platform, tagging @beautifuldestinations and #WorldsUltimateInstameet.

Each day the top five images, selected by Burj Al Arab and @beautifuldestinations, will be added to @burjalarab, and the owner of the image with the most likes will be added to the invitee list.

The five users with the most likes for their images, as well as five more handpicked by Burj Al Arab and @beautifuldestinations, will win the all-costs-covered trip, dubbed The World’s Ultimate Instameet.

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In addition to two nights in a Burj Al Arab suite, winners will get return flights and Burj Al Arab Rolls-Royce Phantom airport transfers and enjoy complimentary dining in the hotel’s restaurants.

The package will also be inclusive of private butlers, a helicopter scenic tour and cocktails in the hotel’s Royal Suite. The Instameet itself will take place June 20-22.