8 What’s new in choux?

Choux is a delectable and golden-looking delight, but there wasn’t much new in the world of this classic pastry until recently.

But with “lots of new concepts focusing only on the éclairs and other choux”, Patera says choux pastries have been the trend for the past couple years.

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“We have also followed the trend by offering many varieties of the popular éclair: the traditional chocolate, coffee and salted caramel as well as the more innovative date éclair, pistachio cream and berries or passion fruits and raspberry éclair,” he adds.

Alex certainly wants to see more colours as “so far it’s golden brown, but adding colours could change things in terms of the look and feel of pastries”.

For Ani, one product he believes will take off is the popelini, a small round choux pastry with different flavoured fillings. “We sell this and they are very popular. I believe this will take on the macaron in terms of popularity in the future.”

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