9 Sharing is caring — or despairing?
The concept of sharing platters is already well established in the Middle East. But the idea of sharing desserts is also gaining traction, a movement that sends shivers down the spines of those who want their sweets for themselves.
Alex says there is “a demand for both” with some cultures who eat communally preferring to share, as well as the health conscious consumers “who want a slice but do not want to indulge”.
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And sharing is very much the way forward for Ani as he says the concept of the menu at La Serre is all designed to share.
“Certainly in Middle Eastern culture, meals are designed like this. When you enjoy a dish so much it enhances the experience to share it with others. Anything and everything is better shared!”
Lloyd argues that it depends on the circumstances. “When you’re celebrating a momentous occasion, you want something that can be shared among family and friends.
“When you’re looking to treat yourself, you don’t want to share, which is why we offer some desserts for sharing (like pies and cakes) and some for your personal indulgence (like cupcakes and brownies).”
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