Hyatt Hotels Corporation has announced the group’s first two properties from its new full service lifestyle brand Hyatt Centric will open in Chicago and Miami in the United States.
Due to open in April, Hyatt Centric The Loop Chicago will feature 257 rooms, 2177ft2 of meeting space, complimentary wireless internet, and Bluetooth-enabled televisions in all guest rooms.
The hotel’s dining options will include Cochon Volant, a French bistro serving breakfast, lunch and dinner, a French bakery, and a 5500ft2 rooftop bar.
Hyatt Centric South Beach Miami will be located across the street from Miami’s famed beach on Collin’s Avenue.
Located within a 10-storey glass tower, the hotel will comprise 105 guest rooms, 700ft2 of meeting space, complimentary internet, and Bluetooth televisions.
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The lobby-lounge will include a full-service bar, offering hand-crafted signature cocktails, and The Corner, which will feature the hotel’s curated book and magazine collection.
The hotel will also feature Deck 16, a Mediterranean restaurant offering breakfast, lunch, and dinner, as well as a menu for beach service and the hotel’s knock n’ grab service.
Hyatt vice president of brands Kristine Rose said: “These hotels will deliver on everything Hyatt Centric is meant to be, and we are excited that guests will be able to see and feel the brand. By working with owners to test and perfect the Hyatt Centric experience in real hotels in real time, we were able to strategically build the brand. Now, with two hotels opening soon, we are confident that we will be able to fulfil today's savvy travellers’ needs for an uncomplicated, cosmopolitan experience in a way that has never been done before.”
Hyatt Centric marks the sixth brand Hyatt has introduced since 2006 and is inspired by the brand’s mission “of putting its guests at the centre of the action in the best destinations”.
The ‘Modern Explorers’ the brand is targeting is, according to Hyatt, "a multigenerational group comprised of travellers who view their hotel as more than a place to stay".
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