Rotana has announced plans to open six new hotels in Saudi Arabia by 2017.
The properties, which will be located in Riyadh, Jeddah, Khobar and Dammam, will create an additional 1500 roooms and suites for visitors to the Kingdom of Saudi Arabia.
Four of the properties will operate under the 'Centro by Rotana' brand to meet the demands of all travellers on all types of budgets.
Omer Kaddouri, president and CEO at Rotana, said: "These new properties are an important part of our plan to expand our presence in the Kingdom, but it also comprises another very important goal and that is to increase the percentage of Saudi employees in the hospitality industry.
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"The Saudisation goal for hotels is 40%, and our Doroub program aims to train Saudis for the 1,000 jobs that our expansion will create.
"We have big ambitions - we are seizing the current opportunity to expand and meet the challenges of a growing market with the goal of further becoming a leading player in hospitality, not only in the Middle East and Africa but also in South Asia and Eastern Europe."
Rotana operates top-rated hotels and resorts in various cities across the world - but it is in Saudi Arabia that the chain's potential for growth is most significant.
Read an interview with Omer Kaddouri in the November issue of Hotelier Middle East.