12. Christophe Landais, Chief Operating Officer, Accor Hotels Middle East
A Trendsetter in mid-market growth in the Middle East, Landais is now coming into his own as three- and four-star hotel development rises to the top of the region’s agenda.
Accor Hotels has long been the leader in the development of mid-market and economy accommodation in the Middle East, and is now capitalising on that position. “Being able to successfully bring mid-scale and economy hotels to the Middle East, at a time when the region was largely focused on the development of luxury hotels, has been an exceptional feat that I am proud of,” explains Landais.
The original Ibis World Trade Centre in Dubai has been followed by 15 operational Ibis hotels with nearly 3,500 rooms across the region and 17 more Ibis hotels with 5,680 rooms are under development. “I am pleased that Ibis has earned a strong reputation for excellent services at very competitive prices, with the other two members of its family Ibis Styles and Ibis Budget to become guest favourites in the market,” Landais states.
However it’s not just about the mid-market and economy sectors for Accor Hotels. Landais oversees a portfolio of 71 operating hotels and 42 pipeline properties spanning a full spectrum of brands including the mid-scale Novotel, Suite Novotel, Mercure and Adagio and the luxury Sofitel, Pullman, MGallery and Grand Mercure brands.
In the past 12 months, Accor Hotels opened eight hotels across the Middle East, many of those under the long-stay Adagio brand. These include Aparthotel Adagio Premium West Bay Doha. Accor Hotels has three hotels under development in Qatar, including the 468-key Pullman.
By the numbers
Number of years in role: 15
Number of years with company: 15
Number of Middle East operating hotels: 72
Number of Middle East pipeline hotels: 42
Number of Qatar hotels: 2
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