How important are hotel refurbishments, especially in a growth market?
Faisal Abdul Rehman: Refurbishments are very important in this growth market, since many new properties have opened, or are in the pipeline with latest facilities and services. The hospitality industry is ever changing and the technology advancement is fast paced these days.
To cope with the dynamic industry changes in facilities, services and technology, property refurbishment is mandatory at regular intervals.
Freddy: Refurbishments form a very important part of the hotel industry, especially for the owners to upgrade their assets, add value and for the hotel brand to maintain a competitive edge against its competitor set, in addition to keeping up with the ever-changing trends and facilities to meet the needs of travellers.
Pierre: Refurbishments are essential, especially in a competitive and growing market. To maintain your brand image your product has to be always maintained and kept in excellent shape as this reflects what and who you are in the eyes of your customers.
You have soft uplifting meaning small touches and few items to be changed or upgraded. Or full refurbishment where all furniture has to be changed, modified, etc. in either case we have to obtain three quotations, one of the quotations would be the existing supplier.
Philip Eappen: As the Middle East and North Africa region becomes more of an established and maturing market place, there is a growing base of hotels with the need for refurbishments across all hotel segments. We are currently working on several hotel renovations as we aim to bring the properties to the new age brand standards to ensure long term competitiveness in the market place. To evolve and to innovate is the key for hotels to keep guests continually happy and loyal.
Moussa: As the market broadens in the hospitality sector, refurbishments have become vital to optimise value, maintain a competitive market position, and modernise the facility. It builds guest satisfaction both for existing and new ones by ensuring that their comfort, desires and needs are taken into consideration. In addition, it contributes to your hotel’s branding towards innovation and the enhancement of guest experience.
Rattan Keswani: Renovations and the look and feel of your property is very important. Without refreshing the product, one cannot compete with other up-and-coming, or existing brands. Funds must be kept aside at all times to remain relevant in this respect.
Sherif: It is essential for a hotel to renovate with time. With changing trends and better technology, it is imperative to keep up to date in the hospitality segment and to keep up with the growing competition in the city [Dubai].
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