Mid-market brand Centro by Rotana has major growth plans in Saudi Arabia.
Rotana is set to open five hotels under the Centro by Rotana brand in Saudi Arabia by the end of 2017, it was revealed by the group’s president and CEO, according to a press statement.
Rotana president and CEO Omer Kaddouri spoke at a press conference revealing the opening of Centro Shaheen Jeddah, the group’s first property to open under Centro brand in Saudi Arabia.
Planned hotels to open in the Kingdom include: Centro Waha, Riyadh; Centro Olaya, Riyadh; Centro Corniche, Al Khobar; and Centro Salama, Jeddah.
Kaddouri said: “There is a high demand in the Saudi market for affordable accommodations that offer comfort and quality service, which is exactly the concept of the Centro brand. Centro Shaheen is our seventh Centro property in the region and our third hotel in KSA, and this is a major milestone for us."
“With this opening, the total number of hotels managed by Rotana has risen to more than 100, with 60 fully operational. We currently employ more 13,000 team members, a number that should grow to some 29,000 once work on all properties is completed by 2020.”
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Located 20 minutes away from King Abdulaziz International Airport, Centro Shaheen offers 252 rooms and studios, featuring the latest technology and in-room entertainment options.
Centro Shaheen also features two meeting rooms, a gymnasium and a rooftop swimming pool, in addition, several dining options and a 24-hour take-away dining concept.
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