Central Hotels and Dynamic Hospitality sign agreement. Central Hotels and Dynamic Hospitality sign agreement.

Central Hotels has signed an agreement with Dynamic Hospitality to operate and manage its food and beverage outlets at its upcoming properties at Palm Jumeirah and Business Bay in Dubai.

Central Hotels general manager Ammar Kanaan said: “We are delighted to appoint Dynamic Hospitality to manage the F&B outlets at our first property on the Palm Jumeirah and our first property in Business Bay.

“We are confident Dynamic Hospitality, with its distinctive quality and innovative concepts, will prove to be instrumental in developing and positioning our hotels as dining destinations in this extremely competitive environment.”

Dynamic Hospitality is the food and beverage arm of Al Aroud Investment and is headed by Saleh Al Aroud, who is the Chairman of the company. The company’s aim is to bring multinational brands into the UAE and other parts of the Middle East region.

Al Aroud said: “We are passionately committed to serve superior products and are very excited to offer our services to Central Hotels at two of its spectacular hotels in iconic locations such as The Palm and Business Bay. Our objective is to offer compelling concepts and outstanding service catering to both local tastes and international standards.

As part of the agreement with Central Hotel, Dynamic Hospitality will look after the F&B operations at the 284-keys Bay Central Hotel located at The Burj Khalifa district as well as the 208-keys Central Hotel in The Palm. Both properties are in the four-star segment and are scheduled to open in 2017.

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