Atlantis has revealed details of its extensive refurbishment programme (first announced in 2016) across Atlantis, The Palm, as well as an expansion with the brand's second property, The Royal Atlantis Resort and Residences, also located on The Palm.
The three-year refurbishment programme started on July 4, 2017, which will include the resort's 1,539 rooms and suites. The project will see 50 rooms and suites refurbished every six weeks, to ensure that guest experience will not be impacted, with completion scheduled for 2019 - in time for the World Expo 2020.
The interior design of the typical guestrooms was awarded to UAE-based interior design studio WA International. The project will deliver a fresh look and feel, including contemporary carpet designs reminiscent of the turquoise and azure seas, with shades of coral within the rooms.
Integrated technology will also be a focus, with 49-inch flat screen televisions, proximity reader key systems and many more features. The refurbishment will also extend to balcony areas as well as bathrooms, which will include Greek Didyma marble basins and free standing bathtubs.
Additionally, all-day dining restaurant Kaleidoscope is currently under renovation and will re-open in September 2017. Further projects planned are the re-design of Ayamna Bar, Nasimi Beach and The Imperial Club.
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"We had very strong five months that significantly exceeded our expectations” said Atlantis Resorts & Residences chief operating officer Serge Zaalof. The property repored occupancy levels of 93% on average, with an 11% increase year on year.
"April was our strongest month to date since the opening. Such a positive start to 2017 is encouraging and with our continued efforts to enhance the guest experience we are confident that the rest of the year will be successful. Our aim is to constantly innovate with the new room offering as well as the re-design of restaurants and bars we will wow our guests and exceed expectations," he added.
The room renovation project comes ahead of the launch of Atlantis' second Dubai property: the $1.4 billion Royal Atlantis Resort & Residences. Located on the crescent of The Palm and next to the Atlantis resort, the new resort will offer 231 residences and 795 guest rooms and suites on over 10 hectares of land.
The company’s portfolio has also expanded to China, with Atlantis Sanya, Hainan set to open in 2018. In addition, the Atlantis Ko Olina Hawaii is a $2 billion project that will see the fourth property in the Atlantis portfolio potentially take the title as the most expensive Atlantis resort ever built.
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