Esadore owner Ebi Malekzadeh Esadore owner Ebi Malekzadeh

Dubai-based spa and fitness consultant and management company Esadore International has launched a variety of initiatives from its stable, including a full production factory and a mid-scale spa concept.

Esadore owner Ebi Malekzadeh told Hotelier that clients can expect the company's "new full production factory in Dubai", and added that it will be the "first and only factory producing thermal facilities, such as steam, sauna, and hammam here in the Middle East".

He also revealed that the brand is launching mid-scale spa concepts for three- and four-star hotels, with its in-house brand Nine Degrees (currently seen in Fairmont Ajman) set to expand through various markets.

The company has also launched off-the-shelf residential sauna and steam cabins.

Esadore is supporting the Hotelier Middle East: Great GM Debate, and Malekzadeh commented that the event is a place where hoteliers can come together to share ideas and challenges, and in the long-run assist in the development of the industry in the region.

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