Crowne Plaza Dubai director of marketing Harriet Type. Crowne Plaza Dubai director of marketing Harriet Type.

Harriet Type has joined Crowne Plaza Dubai as director of marketing.

In her new role, Type will drive the marketing and communications efforts for the 568-key hotel, including 13 restaurants, 15 meeting rooms, fitness centre and spa.

Type started her career in 2001 at London advertising Agency WAVV Rapp Collings, before moving to Meteorite Marketing a few years later. In 2006, Type joined the Jumeirah Group in Dubai as brand manager and launched the Jumeirah Living and Talise Spa brands. In 2009, Type moved to Fairmont Hotels & Resorts and was part of the pre-opening team for both Fairmont Bab Al Bahr and then Fairmont The Palm, before being promoted to FRHI’s Regional Director of Partner Marketing, MEAI in 2013. Most recently, she worked with Warwick Hotels and Resorts as a consultant for the MEA properties and for Warwick Dubai.

General manager Georges Farhat stated: "We are pleased to welcome Ms. Type to the property and feel that her extensive experience and skill set will be a great asset to Crowne Plaza Dubai, as the hotel develops and changes in the next few years.”

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