Kamal Khalil, spa & recreation director, Phoenicia InterContinental Beirut
Under Kamal Khalil, the year to date revenue increase by 20% from last year and the year to date gross operating profit increased by 78% from last year. Additionally, the spa and fitness and pool guest experience average score increased from 85% to 90%. the colleague engagement score increased from 78% to 95% year-on-year. He also introduced Core by Premier, a new Spa management system software with full implementation. Khalil drove the revenue of the spa by introducing several generating initiatives such as introducing Valmont, a bespoke Swiss luxury skincare product and thereby repositioning the spa within the local market as a luxury destination. Under his supervision, the spa also registered retail enhancement for better visibility and sales, with a retail sales increase by 50% year-on-year.
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