The Cristal Group has appointed Menno De Boer as their chief operating officer. Boer is seasoned hotelier with 30 years of experience across the Middle East, Europe and Asia Pacific.
Boer’s experience spans across all aspects of the hospitality industry – from openings to revamping and consulting. He was recently cluster General Manager at the five star Bayat Hotel by Cristal and Bayat Suites by Cristal in Kingdom of Saudi Arabia; prior to that he was Hotel Director for the NH Collection Barbizon Palace Amsterdam, and Area General Manager in Bavaria Regent Hotel Hailar China.
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After obtaining his degree at The Hague Hotel Management School in the Netherlands in Hotel Administration, Boer continued to pursue advance trainings and workshops with Hilton International, Oberoi Hotels and Mövenpick Hotels & Resorts.
He will oversee the group’s operations spanning eleven properties operating and under development.
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