To drive your online sales, you must show the choice available to your guests fully. If your pricing varies from room to room, you need to demonstrate the reasons for this through your pictures and descriptions.
Room descriptions are of key interest, you should include information on bed types, room sizes, air conditioning and heating, wifi availability, safety deposit boxes and refrigerators as standard.
The features that really sell and differentiate each room type can range from special linens, turn down services, Jacuzzis, special furniture or perhaps even chandeliers – make sure you include any features like this on this page.
Remember, if you do not provide the information, you are potentially under-selling your hotel. But at the same time, the information you do supply, needs to be well written, imaginative and accurate.
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Reviewing content on a weekly basis is always advisable and adding new and fresh content, encourages the search engines to return to your site and re-index its importance and value. This also keeps your regular visitors engaged with your website and demonstrates your continued commitment to your website’s online presence.
About GlobRes
GlobRes provide hotel reservations and marketing solutions for hoteliers globally.
GlobRes offer hotel website design for free when purchased with hotel reservation systems. Complete our online contact form for more information.
www.globres.com
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