Elisabetta Gucci’s plan to open a hotel in Dubai as part of a global chain of hotels under her name could be scuppered by the luxury goods company founded by her great-grandfather, according to a report by Bloomberg.
Gucci Group filed a lawsuit last week in Italy, against Elisabetta Gucci and her partners “seeking injunctive relief in order to protect its rights,” Gucci Group told Bloomberg News.
The daughter of late fashion mogul Paolo Gucci plans to open an 87-suite property in Dubai’s Media World district by the end of 2010, according to Lorens Ziller, managing director of her EG Hotels company.
“Elisabetta Gucci is doing her job. She cannot cancel her name or her background,” Ziller said.
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“If she has a famous name or a famous background, that’s not her fault and we are not trying to use it as much.”
The Dubai hotel is set to be the first of 40 to open across the world in the next 15 years, Ziller stated in an interview.
Gucci’s partner is Baitek International Investment, owned by Saudi Arabian investor Abdulla Al Sayegh. Elisabetta Gucci’s website states that she has no connection with the fashion house.
“Gucci wants to make clear that it has no relationship to Elisabetta Gucci Hotels and that it is not involved in any project whatsoever with Elisabetta Gucci Hotels,” the company said in the e-mail to Bloomberg.
“If necessary, Gucci will take any needful step to protect its rights.”
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