Hospitality Management Holdings’ Coral Beach Resort Sharjah is set to undergo an AED15 million (US $4.1 mn) refurbishment over the coming months.
The three-phase project will take up to 16 weeks to complete, and will feature a complete overhaul of guestrooms, bathrooms, corridors, the lobby, hotel entrance, banquet halls, swimming pool, kids club, tennis court, landscaping, and the main kitchen.
HMH CEO Laurent A. Voivenel said: "The Coral Beach Resort Sharjah is a fantastic property and has established a solid reputation for being one of the finest and most popular resorts in the city. The investment was necessary as the hotel was beginning to look tired.
"With the completion of this project, we will be in a stronger position than ever to step up to the challenge against some of the city's upcoming competition and attract new business while retaining our loyal accounts.”
The 156-key hotel will remain open during the refurbishment, and will continue to operate on a reduced scale.
| Advertisement |
Commenting on the scale of the refurbishment, Voivenel added: “It is not a question of putting band aids by simply replacing the mattresses, changing carpets or applying a fresh coat of paint. The idea is to preserve the resort’s spirit while upgrading the full range of front and back-of-the house facilities and equipment to improve the guest experience.
“We are looking at an exciting new design with a more contemporary colour palette that will refresh and revitalise the guest rooms and public areas. Technology and productivity are central to the design and will radically improve the quality of the facilities. A major highlight will be restoration of the hotel’s lobby that will be completely reconfigured and redesigned.”
HMH announced the overhaul of its Coral brand in April this year, with Voivenel calling it a "very significant step” as part of the hotel group’s expansion plans.
Search our database of more than 2,700 industry companies
