JW Marriott Hotel Nairobi is one Marriott International's six new signings in Africa JW Marriott Hotel Nairobi is one Marriott International's six new signings in Africa

According to a recent statement by Marriott International, the hotel group has signed a total of 14 new properties within the Middle East and Africa so far in 2016.

Within that number, there is a total of five signings in the UAE and one each in Egypt, Qatar and Kuwait. In Africa, the group has signed six new properties, divided between two properties in Uganda and one property each in Nairobi, Botswana, Zambia and South Africa.

Marriott also expects to have opened a total of 11 new properties in the region by the end of 2016. This will include Al Forsan Marriott Hotel in Abu Dhabi, Fes Marriott Hotel in Morocco, Accra Marriott Hotel in Ghana, La Ville Hotel & Suites City Walk, Dubai, Autograph Collection; Lapita Hotel Dubai, Autograph Collection; Courtyard by Marriott Riyadh Olaya in Saudi Arabia, and Renaissance Lagos Ikeja Hotel in Nigeria.

The group’s current portfolio includes a total of 147 hotels in 20 countries, excluding the 14 new signings.

Story continues below
Advertisement


Marriott’s current target for the Middle East and Africa is to add an additional 74 properties (representing approximately 16,169 rooms) to the Marriott portfolio in the region by 2020. This will take Marriott’s regional portfolio up to 221 properties and 40,816 rooms.

Commenting on the new pipeline, Marriott International Middle East and Africa president and managing director Alex Kyriakidis said: “This is driven by a clear objective to increase representation in all major gateway cities, commercial centres and established resort destinations while catering to a wide variety of market segments.”

Commenting on the group’s expansion into Africa, he added: “Today Africa is particularly important to Marriott International’s expansion strategy because of the continent’s rapid economic growth, widening middle class and youth population, as well as the increase of international flights into the continent. With over 850 million people in sub-Saharan Africa alone, there are enormous opportunities there.”