Oman Convention & Exhibition Centre Aerial View. Oman Convention & Exhibition Centre Aerial View.

The opening of the Centre will further strengthen and position Oman as a growing business hub for meetings, incentives, conferences and exhibitions (MICE), according to a press statement.

Oman Convention Bureau head Khalid Al Zidjali said: “The Ministry’s initiative in establishing the Oman Convention Bureau under its supervision is a milestone towards building a foundation and achieving our objectives in the MICE tourism sector. We will be working as a specialized team to enhance this sector and regulate the processes, and use various external channels to promote MICE internationally. The bureau also aims to maintain a healthy atmosphere that supports all institutions and organizations working in the sector to host events and promote the Sultanate.”

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MICE tourism sector in the Sultanate will witness a major shift over the next couple of years as many important projects such as the Oman Convention Center will be inaugurated.

The Oman Convention Center will include theaters, conference rooms, four hotels with almost 1000 rooms, and major exhibition halls to cater to 1000s of participants at the same time.

In total, Oman saw about 2.4 million tourists visit the country in 2015 and the new tourism strategy for Oman plans to grow international visitor numbers to 5.3 million by 2040.