The Sharjah Investment and Development Authority (Shurooq) signed a management agreement with Emaar Hospitality Group to operate a lifestyle boutique hotel in the heart of Al Qasba.
Vida Al Qasba Sharjah will be operated under Emaar Hospitality Group’s Vida Hotels and Resorts.
His Excellency Marwan bin Jassim Al Sarkal, CEO of Shurooq and Olivier Harnisch, CEO of Emaar Hospitality Group, signed the management agreement in the presence of senior officials of both entities.
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Vida Hotels and Resorts has two operational properties in Dubai – Vida Downtown and Manzil Downtown – apart from several upcoming projects in the UAE including: Vida Harbour Point, Vida Dubai Marina, Vida The Hills, Vida Dubai Mall, Vida Townsquare, Vida Beach Reem Island Abu Dhabi, Vida Residences Downtown, Vida Za’abeel, Vida Aljada Sharjah, all in the UAE. The brand has expanded internationally with management agreements to operate Vida Jeddah Gate in Saudi Arabia, Vida Marassi Marina in Egypt, and Vida Marassi Al Bahrain in Bahrain.