Expo 2020 Dubai has revealed Dubai-based Emaar Hospitality Group as its newest official partner.

Emaar Hospitality Group will provide experiences at various locations across the Expo 2020 site, including VIP clubs and lounges, as well as in its hotels and restaurants in Dubai.

As the official hotel and hospitality partner, Emaar Hospitality Group will be responsible for providing services to Expo 2020’s special ticket holders. The group will also operate a number of other experiences across the Expo site.

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In addition, Emaar Hospitality Group will showcase trends and innovations in the hospitality industry.

Rolando Martins, chief visitor experience officer, Expo 2020 Dubai, welcomed the partnership as a key element in providing millions of visitors to the Expo, as well as an opportunity to leave a lasting legacy for UAE tourism.

He said: “The hospitality experience at Expo 2020 is an opportunity to showcase this important aspect of the Emirati identity and culture. Emaar Hospitality Group has a record of warmly welcoming millions of visitors to Dubai every year – many of whom return again and again, which makes them the ideal hospitality partner.

He also added that Emaar Hospitality Group will provide a hospitality experience that will wow all of Expo 2020’s visitors, including world leaders.

Olivier Harnisch, chief executive officer of Emaar Hospitality Group, said: “Emaar Hospitality Group has paved the way for creating an innovative hospitality landscape in Dubai, offering a range of experiences, from luxury to contemporary midscale. I am delighted that we have been awarded Expo 2020 Dubai’s official hotel and hospitality partnership. My team worked hard towards this achievement and I thank them for their commitment and dedication.

Harnisch added that Emaar will focus on providing a level of hospitality that will encourage visitors from across the world to return and experience everything that Dubai and the UAE have to offer.

"Expo 2020 will further strengthen Dubai’s position as one of the world’s most open and technologically advanced cities. We are delighted to be part of this journey,” he said.

Emaar Hospitality Group owns and manages a portfolio of hospitality assets and brands that includes Address Hotels + Resorts, Vida Hotels and Resorts and Rove Hotels. The group, which was established in 2007 as a subsidiary of Emaar Properties, also operates a number of serviced residences, golf retreats, a yacht club, a polo and equestrian club, and restaurants.

Dubai’s Tourism Vision 2020 has set a goal to welcome 20 million visitors annually by 2020. In 2017, Dubai welcomed 15.79 million visitors, an increase of 6.2% compared to the previous year.

Expo 2020 Dubai expects to welcome 25 million visits during the six months of the event, from October 20, 2020 to April 10, 2021. About 70% of visitors are projected to come from outside the UAE – the highest international proportion in the 167-year history of World Expos.