30. Hatem Gasmi, Founder and Managing Director, Auris Group of Hotels
With 13 pipeline hotels in its portfolio, Auris Group of Hotels is strongly looking at enhancing its USPs with eco-friendly elements
Auris Group has seven hotels and hotel apartments operating in Middle East as of July 2016 and a pipeline in the Middle East that includes eight properties in the United Arab Emirates, three in the Kingdom of Saudi Arabia, and two in Oman.
Responsible for 706 people, its founder and managing director Hatem Gasmi tells Hotelier Middle East more about the operator’s hydroponics project which is in its last stages of implementation and is meant to grow organic vegetables for hotel consumption.
“The project is a progressive solution to health eating and it is expected to exceed the required supply for all the hotels under the chain. With a prototype already in progress at the five-star Auris Plaza Hotel, the project has received a lot of attention from stake holders and partners in the industry,” reveals Gasmi.
In line with this, the group has worked on its elements of sustainable tourism marked by the implementation of energy conservation throughout the hotel operations.
Other practices include improvement of air quality, proper waste management, water conservation, sustainable purchasing and noise reduction, among other changes.
By the numbers
8 Number of years in the role
8 Number of years with company
7 Number of Middle East operating hotels
13 Number of Middle East pipeline hotels
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