Gloria Downtown Hotel, Abu Dhabi has enlisted the services of Internet Moguls to help improve its revenue management.

According to Internet Moguls, the aim will be to help the property to expand their customer base through targeted digital activities.

Gloria Downtown Hotel, Abu Dhabi GM Ahmed Hassib commented: “Getting Internet Moguls on-board was a conscious decision made by us in order to leverage the digital space and reach out to our target audience in an appealing manner. Backed by over seven years of experience, their expertise, knowledge, and understanding, along with innovative approaches towards digital storytelling qualified them to be our esteemed digital partner. We felt that they would add significant might to our digital marketing initiatives and customer connect strategies in an increasingly competitive market.”

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Commenting on their selection by the hotel, Internet Moguls “chief Mogul” Avijit Arya said: “We are excited, our goal is to integrate the digital world with Gloria Downtown Hotels’ first-class services across key consumers and deliver relevant strategies with targeted storytelling, leading to measurable results for brand scores and sales. The team is working towards building successful storytelling campaigns for Gloria Downtown Hotel, Abu Dhabi to highlight its core offerings and state of the art - infrastructure and amenities."